Pontiac GTO

The Pontiac GTO is an automobile that was built by Pontiac from 1964 to 1974, and by Holden in Australia from 2004 to 2006.

The first generation GTO was a muscle car of the 1960s and 1970s era. Although there were earlier muscle cars, the Pontiac GTO is considered by some to have started the trend with all four domestic automakers offering a variety of competing models.

From 1964 and 1965 Tempest had the GTO option. In 1966 the GTO became its own model until 1972. In 1973 GTO became an option again but for the Le Mans.In 1974 GTO then became an option on the Ventura.

The GTO was selected Motor Trend Car of the Year in 1968.

The GTO model was revived from 2004 to 2006 model years as a captive import for Pontiac, a left-hand drive version of the Holden Monaro, itself a coupé variant of the Holden Commodore.

The GTO was the brainchild of Pontiac engineer Russell Gee, an engine specialist; Bill Collins, a chassis engineer; and Pontiac chief engineer John DeLorean. In early 1963, General Motors' management issued an edict banning divisions from involvement in auto racing. This followed the 1957 voluntary ban on automobile racing that was instituted by the Automobile Manufacturers Association By the early 1960s, Pontiac's advertising and marketing approach was heavily based on performance, and racing was an important component of that strategy. With GM's ban on factory-sponsored racing, Pontiac's young, visionary management turned its attention to emphasizing street performance.

In his autobiography Glory Days, Pontiac chief marketing manager Jim Wangers, who worked for the division’s contract advertising and public relations agency, states that John DeLorean, Bill Collins' and Russ Gee were responsible for the GTO's creation. It involved transforming the upcoming redesigned Tempest (which was set to revert to a conventional front-engine, front transmission, rear-wheel drive configuration) into a "Super Tempest" with the larger 389 cu in (6.4 L) Pontiac V8 engine from the full-sized Pontiac Catalina and Bonneville in place of the standard 326 cu in (5.3 L) Tempest V8. By promoting the big-engine Tempest as a special high-performance model, they could appeal to the speed-minded youth market (which had also been recognized by Ford Motor Company's Lee Iacocca, who was at that time preparing the sporty Ford Mustang variant of the second generation Ford Falcon compact).

The GTO was basically a violation of GM policy limiting the A-body intermediate line to a maximum engine displacement of 330 cu in (5.4 L). Since the GTO was an option package for the Pontiac Tempest and not standard equipment, it could be considered to fall into a loophole in the policy. Pontiac general manager Elliot "Pete" Estes approved the new model, although sales manager Frank Bridge, who did not believe it would find a market, insisted on limiting initial production to 5,000 cars.

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